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Client: 3D Burn

The Challenge:

Fitness can be a sort of scary thing to approach for anybody looking to dip their toes into looking after their health. 3D Burn wanted to remove the fear for potential gym goers to become one of the primary options for physical fitness training in South East London. They were on the lookout for a branding agency, and we popped up just at the right time.

The Solution:

We turned 3D Burn’s brand into a symbol of friendliness, community, professionalism and strength. While other fitness brands seek to show power and seriousness, we found a softer approach for 3D Burn did just the trick for gym goers. So we built a brand image, logo design, tone of voice, and look and feel that said, “Hey, don’t worry, you’re all welcome here!”

Did we unlock potential?

Yes. Since we helped revamp the brand and website, 3D Burn has increased its online revenue +133% yr/yr and has seen the business grow from one regular course in South East London, to two regular courses, drop in classes and an online course. The studio now has plans to expand into North London.

Rebrand

Brand Strategy

Squarespace Website

Marketing

Photography & Video

Copywriting

Illustration

Canva Setup

3DBurn_Logo.jpg
3DBurn_FitnessCourseLondon.gif
3DBurn_Bottle.jpg
Woman doing a squat exercise on a yoga mat in a bright room with gray sports bra and shorts, wearing white sneakers and socks.
Woman exercising on a yoga mat performing a Russian twist in a gym.
Woman performing a side stretch on a yoga mat indoors, wearing orange shorts and a gray tank top.
3DBurn_Studio copy.jpg
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Woman in sports attire sitting on a yoga mat in a fitness studio.
Fitness program promotional material displayed on a tablet and printed pages, featuring exercise classes, nutrition consultations, and trainer information.
Person holding a smartphone displaying a fitness website, with text "3D Burn" and "Physical Fitness Training. Live, Move, Flourish."
Person in a yoga pose, wearing a teal sports bra and light blue pants, stretching arms overhead with eyes closed.
Smartphone displaying an Instagram profile page named '3dburn' categorized under sports and recreation, featuring fitness courses. The account has 32 posts, 289 followers, and 519 following. Its profile description mentions helping over 525 clients. The profile includes various content categories and a grid of photos related to fitness and exercise.
Two women practicing squats in a fitness studio with mirrors and ballet barre.
Three women sitting on the floor in a dance studio, laughing and discussing documents.
3DBurn_Flyer.jpg
Smiling woman with long hair wearing a gray tank top and orange sports bra, standing indoors with light streaming in from windows.

What 3D Burn thought about working with us

‘Kireli Creative Agency were the branding agency I needed. They brought my new branding and vision to life. I felt I was able to fully trust the team, they did an incredible job. I had regular check ins and constant updates. It’s fresh, exciting and fun, exactly what we spoke about in the first consultations.

Kireli also came up with strategic ideas for myself and my business that have helped me move toward my goals. They really went above and beyond with some extremely thoughtful work. I couldn’t be happier with the outcome and I look forward to continue working with you! Thank you for everything!’

Grace Upshall, Founder of 3D Burn